ELEKTRA 2013

About

A key event in Montreal's cultural scene, the Elektra Festival has been contributing to the promotion of electronic music and digital arts since 1999. For its 2013 edition, the inspiration comes from antimatter—enigmatic particles that can annihilate the tangible.

The studio orchestrated a conceptually complete campaign that materialized in print, a series of 8 teaser videos, and two websites: the first more informative and the second more experimental.